Warning: Knives are Sharp!

Some years ago we did some work for a major sporty retail brand. At one point they added to their huge book of rules that we had to put a piece of cardboard inside every box, so that they could slice open the boxes (recklessly) and not cut a shirt. I asked if instead we could do a sticker that said, “Be Careful A******.* Instead we dutifully added the wasteful cardboard, slaves to retail that we were. Also when suggested by them or others that I work for them again, I say, “No, No, NO!”

The other day we highlighted a great little box opening tool that Champion was giving out. If you can’t get your hands on one of those, KC and I have this suggestion:
Screenshot 2014-07-30 12.22.44 Box-sticker

Next ArticleHow to Safely Open a Box. Really.