Hanes with an Innovative Approach

Hanes and Champion have a new site at hanesink.com for ordering a shirt, focused on all high schools and colleges. I guess it might cut into the businesses of a few people, but mostly it seems like it might lead to less aggravation and more business for most of us. If somebody wants a single shirt for the local high school? Hanes has 13K schools set up
Continue reading…

What is the Purpose? Fashionistas and the New Merch World

Go to the Justin Bieber site and try and buy some merch and instead you have to sign up for a newsletter. “Tour merch available everywhere now” except nowhere you would expect. It is a whole new  world out there of high fashion and $1,675 tour jackets. One printed word and a skimpy scrap of cloth goes for big bucks (but that has to be
Continue reading…

Shirt of the Week: Unathletic

Jim Seery is a drummer in the bands the Coffin Lids and Triple Thick as well as the chef at the Plough and Stars in Cambridge, MA. I’m not sure whether he is athletic, but I’m sure he’s got a good shirt. Like most good shirts, it is simple and to the point. The word “Unathletic” in an athletic font, that’s plenty of wit for
Continue reading…

Misprint Monday #2: Juston Beeber With a Purpose

I’ve seen spelling error’s that have been viewed by as many as a dozen people and nobody catches it. This has to be one of those type of errors. “Purpose” is not only spelled wrong, the word spelled correctly is directly under it. Ouch. Ouch. Double ouch. However, I sayeth that thou should casteth no stones, for there but for the grace of God go
Continue reading…

What We Have To Work With: In, On, and Above the Shirt

I always say that we can design in, on, and above the shirt. Your design canvas is not a computer screen. It is the fabric of tote bags, shirts and other garments. We are lucky to be able to design with depth. Thinned based inks go into the fabric, regular inks stay on top, and high density inks rise above the shirts surface. In, on,
Continue reading…

Seeing Your Work Come to Life (Fruition…)

You work hard with a customer and months later if you are lucky you get to see the fruits of your labor (pun intended.) All the pieces we worked on for the new Angry Orchard Innovation Cider House were on display during their opening week. The stuff really looked good in the store and it was cool to see people trying the garments on, carry
Continue reading…

FREE FREE FREE! Free Art!

I was discussing with a friend the other day that the word “FREE” is like crack. Stuff can be useless (like crap you find at a promotional products show for example) but if free, people will flock around like flies on … You get the idea. The British Library has made available 1,023,750 images. Free inspiration. Free. There is very cool stuff in there and it
Continue reading…