Farm Aid 2016 Lesson #2: Where to Buy Your Concert Merch?

In retail we hear about the fact that on-line selling is replacing brick & mortar stores. Now that dynamic is even hitting rock concerts only lon-line sales are replacing canvas & folding table merch operations. Ten percent of the sales at the 2016 Farm Aid concert were done on-line. Wait in lines of up to 30 people and then carry your merch around all day VS
Continue reading…

Hanes with an Innovative Approach

Hanes and Champion have a new site at hanesink.com for ordering a shirt, focused on all high schools and colleges. I guess it might cut into the businesses of a few people, but mostly it seems like it might lead to less aggravation and more business for most of us. If somebody wants a single shirt for the local high school? Hanes has 13K schools set up
Continue reading…