More About Reflective

Since Rick and I have been talking about reflective printing I thought I’d share a sample printed with a product made by Rutland.  The product is ER0200 Reflective Gray and we have had nothing but solid results specifically with fashion prints where the subtle tone-on-tone look under ambient light was preferred. Of course under direct light you still get that “bam!” effect…

3M Reflective Transfers

We’ve seen a sharp increase in demand for reflective printing in the last couple of years.  When it comes to reflective decoration options abound. Certain products have been developed for fashion where the effect is primarily, for lack of a better term, a gimmick to products for function, like safety. We’ve found that when reflectivity is paramount nothing quite compares to a 3M® brand transfer…    

Lagniappe – 9 Recent Random Questions Answered (Briefly)

Nine recent questions I have received whether on forums, calls, or at shows: Q: What is the standard over/under on good shirts? A: You are free to make up whatever you want, but we usually tell people 1.5% per location is the industry standard. 300 shirts printed two sides on customer supplied goods means 9 shirts can be ruined before we would pay for them.  
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