Misprint Monday – Sometimes It’s the Shirt

Discharge printing is getting more and more popular as a way to produce soft prints on soft shirts. It doesn’t always work. The process is that the discharge agent in the ink combines with water and heat to neutralize the dye in the shirt. The color of the ink then goes into the fabric and there is no need for the usual underprint of white ink. It
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Soft Plastisol

Soft plastisol inks can be a viable alternative to water base inks (and even discharge inks depending on the design, graphic and garment) with respect to visual and tactile characteristics.  Soft plastisol inks are also easier to print, especially when printing high resolution halftones through high mesh counts.  The key to soft plastisol ink is that you must use a pigment + base mixing system.
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Web Wednesday – Continental Clothing

This sign for the Fair Wear Foundation was outside a t-shirt shop selling pretty typical tourist shirts in Heidelberg Germany. I asked the owner about the Fair Trade shirts and whether any consumers there cared about that. She looked at me like I was crazy and said, “yes, of course.” I think that in the USA we have quite a ways to go in terms
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